Question 3

How does the trailer attract its target audience?

The main way it attracts the audience is due to people being able to identify with the main characters, this is because they may have been in a situation that required them to decide if they should or shouldn’t do the right thing. Also they will be able to get a person identity as they might realize what side they would be on and why. This would make them more interested in seeing the film as they feel like they have already interacted with it and would like to see how it turns out.  

Also they may get a sense of escapism as their tension would be freed and they would be able to enjoy it more, this would make the experience more pleasurable and also play a big part in them deciding whether or not they will watch the movie. But this is dependent on the person as their needs are individual and how satisfied with the trailer they will depend on the individual itself.

The way the shots are shown play a big part as this will mean that they use the best angles and shots to display the most enticing parts of the movie. This is seen in the trailer where lots of action is shown in shots to help show the audience what type of genre it is and so that the audience know if this movie is for them. Also this help to show off the narrative and the voice over helps explain what’s happening so that we get the general jest of what’s happening and why in the movie, so that the viewers don’t find it too complicated and hard to understand as this would alienate them from seeing the film.

What else is important is that the director is well known for his other movies and it says a couple of his best movies in the trailer, this is clever as it establishes a pre existing audience. What I mean is that people that have already seen his movies and have liked them will be willing and interested in seeing this movie as they would like to experience his work again or even just to compare it to his other movies.

Furthermore they way it shows the technology is amazing as its subtle but does not go unmissed, this is displayed in the effects that are shown in the trailer for instance they way it all looks so real and how imaginative it is, also how the director was able to create a whole new world that is so different from ours yet poses some similarities. This plays a big part in trying to persuade the audience to watch the movie as people will be blown away from how advanced the technology is and will want to see the movie.